Retail is in crisis and in desperate need of innovation. The retail industry is in transition as e-commerce firms and traditional retailers are making bold moves and investing in retail tech solutions to set themselves up for success in the future.
To stay competitive, many retailers are making investments in retail tech startups and searching for new technology in the retail industry. Why?
While much commerce is transacted online, 85% of purchases are still happening in-store and 90 cents of every retail dollar is spent in a physical location.
Silicon Road is looking to solve this very challenge by bringing investments and innovation to retail technology through a combination of startups, research and advisory services.
By shifting their investment strategies from growth via new stores to bringing together retail tech startups and investors, Silicon Road is able to empower research and technology advancements for the future of retail technology.